Margin Stack
See what's actually left on a wholesale case after every fee, discount, and allowance stacks up. Enter your numbers, toggle the layers that apply, and read the waterfall.
Your numbers (per case)
$
$
Cost & discount layers — toggle what applies
Margin waterfall / case
Summary
Net revenue / case
$0
Total cost / case
$0
Net margin / case
$0
Context
Margin per unit$0
Margin %
0%
Margin at full price (no trade spend)$0
Max COGS to break even (at these settings)$0
Total deductions0%
What this is: contribution margin — what a case clears after its variable costs. It does not include overhead, rent, salaried labor, or taxes, so "profitable" here means the case covers its own direct costs, not that the business is net-profitable. Percentage layers are taken off gross wholesale and stack additively (real distributor deals sometimes compound off-invoice — treat this as a clear-eyed estimate, not a contract). Freight, slotting, demo, and samples are entered as dollars per case.
A free tool for food & beverage producers.